"Hair is Where Art and Science Meet to Create Magic"

Welcome to BYS Education

Where science and beauty become one.

Access our Mini Workshop Bundle Today

Did you know that something as subtle as scent can transform your salon experience, influence client behavior, and even boost sales? In this powerful workshop, we dive deep into the science, strategies, and real-world applications of scent marketing to help you create intentional and unforgettable experiences for your clients.

By the end of this session, you’ll have the tools and knowledge to implement scent marketing strategies that leave your clients feeling valued and connected to your brand.

The implications of sight in marketing are so vast and impactful that I’m breaking it into multiple tutorials! This one focuses on how we can use color intentionally to send unspoken messages to our clients and potential clients.

From creating a calm and welcoming atmosphere to influencing decisions through strategic design, this tutorial will help you unlock the power of color in your salon.

Let’s dive into the art and science of color!

About

Stacey Solum Prescott

Master Cosmetologist, Natural Curl Expert, and Educator

Stacey Solum Prescott is a U.S. Army Veteran, Master Cosmetologist, and the founder of Beautifully You Salon and BYS Education. With over a decade of experience in the beauty industry, Stacey specializes in natural curls, hair color, and empowering stylists to elevate their craft. Her workshops and programs are designed to help stylists grow their skills, confidence, and income while delivering exceptional results for their clients.

Stacey holds a Bachelor of Science in Psychology and has several years of experience as an Adjunct Psychology Instructor. This unique background allows her to integrate psychological principles into her teaching, offering insights into client relationships, mindset shifts, and strategies for success in the beauty industry.

Renowned as a natural curl expert, Stacey combines her advanced industry knowledge with the latest published scientific research to deliver innovative, practical education. She is also the author of AI for Hairstylists: Unlocking Creativity, Income, and Instruction and a passionate advocate for elevating hairstyling through science, skill, and education.

What Others Have To Say

Stacey was the best! Her passion and enthusiasm for hair is truly infectious and she's such a sweetheart. I learned so much in both of her classes and can't wait to keep learning!

Alyssa Modesto

Learning a new approach to cutting curls has been refreshing. I have been cutting curls the same way for years and finally cracked the code with Stacey's help!

Erica Loney

Stacey's knowledge of curl hair was top notch! The enthusiasm you have for what you do is contagious. A definite favorite educator for me and highly recommend!

Steve Campbell